Seeder Sales Rise Sharply in Bangladesh

Mohammad AliOwing to the timely support that CSISA-Mechanization and Irrigation (CSISA-MI) provided to dealers, power tiller operated seeder (PTOS) sales in Bangladesh have sharply increased. Between October and December 2015, 245 service providers bought the PTOS, more than the last two years’ sales combined. These newly purchased seeders alone accounted for approximately 1,500 hectares of land covered by service providers during the last boro (dry) season – an indication that farmers and service providers alike see value in the technology. The project also tracked other enterprises that contributed to another 660 seeders being sold, which accounted for an additional land coverage of approximately 4,200 hectares.

To boost PTOS sales, CSISA-MI included agricultural machinery dealers in activities such as demonstrations, learning visits and potential buyers’ gatherings. Through such events, the dealers had an opportunity to identify potential customers and establish direct linkages with them.

According to Dinesh Chandra Majumder, a local machinery dealer, the increase in PTOS sales was foreseen. He explained, “CSISA-MI calculated the monetary benefit for farmers of using the PTOS and shared these calculations during their events and demonstrations.” Majumder used to be a mechanic in Tambolkhana Bazaar of Faridpur district. Last year, he participated in a CSISA-MI training for local mechanics and learned about the PTOS. With his interest piqued, Majumder participated in further demonstrations organized by CSISA-MI. Seeing the interest among farmers in the benefits of the technology, and among service providers to make money from it, he was convinced. He became the local dealer for RFL, an agricultural machinery importer and manufacturer.

Majumder said, “Last year alone I managed to sell 55 PTOS and 11 axial flow pumps. This brought me money and another dealership of ACI Motors Ltd. Thanks to CSISA-MI, PTOS dealers like me are more financially sound. And through us they are ensuring the machine’s benefits reach the farmers as well.”

Local farmer and service provider Mohammad Ali is one such beneficiary. He has 2 hectares of farmland and purchased a PTOS last year to complement the power tiller he already owned. With the PTOS he sowed wheat and jute on his land and also provided the machine as a service to his neighbors, covering an additional 10 hectares.

“I made enough profit with my new PTOS that I now plan to buy another power tiller and PTOS. Not only will I be able to provide support to other farmers, it will also make me rich,” said Ali. In addition to his own land, he expects to sow jute and onion on 14 hectares in the coming season as a service provider.

According to Ananda Kumer, Sub Assistant Agricultural Officer, Department of Agricultural Extension, Saltha, “Like many others in this area, Ali is a progressive farmer and a very active local service provider. By using modern agricultural technology he is able to improve his economic and social condition. CSISA-MI’s value chain activities are helping such farmers further develop their livelihoods.”

This article is authored by M. Shahidul Haque Khan, Communications Officer, CSISA-MI and Md. Salahuddin, Officer, Business Facilitation, iDE. 

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Posted on Bangladesh-news, News - Homepage, News & Announcements, April 22, 2016